Singha Estate Launches "S Life" Luxury Community Platform Complete with Newly Redesigned App to Offer Exclusive, Luxury Lifestyle Experiences to Privileged Residents

Singha Estate Public Company Limited (SET: S), a leading international real estate developer and investor, introduced “S Life” luxury community platform complete with a newly redesigned application, catered especially to meet lifestyle preferences of Singha Estate’s residents. Officially released just recently, the new S Life app is the space they can discover exclusive experiences and refined, sustainable living as members of Singha Estate family.

Nattavuth Mathayomchan, Chief Residential Development Officer at Singha Estate, said, "The new S Life application has been developed to meet modern-day lifestyles and truly enrich the experience of our residents, who are regarded as part of Singha Estate family. With an aspiration of 'Empowering Growth, Enriching Life', we focus on providing exceptional care and curating exclusive privileges for our residents. The redesigned S Life app features an innovative interface, improved user experience, and lifestyle-oriented functionality, complemented by premium S KLAS features that bring greater convenience to your fingertips, allowing the residents to easily access exclusive services and special lifestyle privileges to fulfill every aspect of living."

The four key dimensions of exclusive privileges: L.I.F.E.

L – Luxurious Living encompasses exclusive access to Singha Estate's hospitality portfolio, including SAii and Santiburi resorts, bringing together luxury and premium services of Singha Estate’s hospitality properties both in Thailand and abroad as part of privileged lifestyles to be enjoyed by members of Singha Estate family all year round.

I – Incomparable Privileges fill Singha Estate family with joy through lifestyle activities designed to truly enliven the residents, including exclusive workshops, special training sessions, and campaigns created in partnership with leading premium brands to enrich life across the aspects of health, self-development, lifestyle, shopping, and one-of-a-kind experiences.

F – Fulfilling Connections transform S Life into more than just a residential platform—it is a one-stop service for community engagement, featuring specially designed functions that enhance the exclusive community experience. This includes professional property management through S KLAS, offering premium common area maintenance, 24-hour assistance, and bespoke concierge services.

E – Exclusive Experiences create precious moments through exclusive activities, with recent highlights including a signature trip held in collaboration with Singha Estate’s mother company, Boon Rawd Brewery. The trip took residents of Singha Estate to Singha Park International Balloon Fiesta 2025 where they enjoyed 360°panoramic bird’s eye views from hot air balloons. Similar exclusive experiences are regularly available through the S Life application all year round.

S Life represents a world of distinctive privileges for the entire Singha Estate family, transforming everyday living into a precious, inspiring experience. The platform reinforces the company's commitment to exclusive experiences through carefully crafted privileges to take luxury living and lifestyle fulfillment to new heights. A key highlight is the community lifestyle feature, which facilitates ongoing engagement of the residents through special workshops as well as lifestyle and experience sharing on S BLOG in a variety of content, including updates on special promotions that the residents will find relevant to them.

"S Life aims to be a perfect community that not only delivers quality living and sustainable happiness, but also strengthens family and social relationships, giving our residents the pride to be part of Singha Estate family," Nattavuth added.

The new S Life application is now downloadable for both iOS and Android devices at http://bit.ly/4gYgW4D. Residents can also follow news and updates on S Life privileges via LINE: @SinghaEstate. Existing users can log in with their current credentials to discover the luxury living platform designed exclusively for Singha Estate residents.