• Home page
  • NEWS Room
  • Singha Estate Unveils “SeaYouTomorrow: The Future of The Ocean is in Your Hands” in Support of the Public Sector and to Raise People Awareness on World Oceans Day
10 Jun 2019

Singha Estate Unveils “SeaYouTomorrow: The Future of The Ocean is in Your Hands” in Support of the Public Sector and to Raise People Awareness on World Oceans Day

Singha Estate Unveils “SeaYouTomorrow: The Future of The Ocean is in Your Hands” in Support of the Public Sector and to Raise People Awareness on World Oceans Day

Bangkok (June 6,n2019) – Singha Estate launched its campaign “SeaYouTomorrow: The Future of thenOcean is in your hands”. The campaign marks World Oceans Day and is aimed atnraising public awareness on preserving the environment as it continues tonsupport the public sector and other partner organizations. Recently, SinghanEstate has collaborated with National Geographic Thailand to organize anphotography contest for World Oceans Day 2019 alongside “S talks – Future ofnour oceans in 10 years” a series of discussions attended by marine specialistsnand environmental activists.

 

Mr. Naris Cheyklin, Chief Executive Officer of Singha Estate PLCn(S), remarked “Singha Estate’s sustainable development philosophy is to keepnthe ecosystem balanced and foster sustainability of the communities we are partnof as well as to provide great benefits to all stakeholders involved in ournprojects. The company has taken part in the “Pracharat” project, whichnpioneered the restoration of an environmental balance in Hat Noppharat Thara -nMu Ko Phi Phi National Park with an eye to rehabilitating the fragile marinenecosystem.

In addition, Singha Estate has
providednsupport to the “Phi Phi Model”, a national park management approach modeled on IUCN’snnature-based solutions. Singha Estate’s contributions to the Phi Phi modelnincluded providing mooring buoys, patrol boats for park officers as well asndonating super coral fragments to the park. Moreover, the company supported KasetsartnUniversity to monitor and restore the coral reefs in Hat Noppharat Thara - MunKo Phi Phi National Park with drone-enabled aerial photography. Research showed that the intervention hasnbrought the coral at Yung Island during one year (May 2018-April 2019) tonexpand significantly. Singha Estate also founded the MarinenDiscovery Centre (MDC) in Phi Phi Island Village Beach Resort with the aim tonprovide knowledge on marine ecosystem and diversity. The Marine Discovery Centre is open to thenpublic with no admission fees.”

Mr. Naris added “We have seen so much positivenprogress from these projects where the ecosystem has been restored while thencommunity has become more aware of the pressing problems. Apart from supportingnpublic policy and saving nature as long-term goal, we also encourage change atnindividual level. Last year on World Oceans Day, Singha Estate introduced then#SeaYouTomorrow campaign to promote the reduction of plastic usage, adoptnappropriate waste disposal and providing more options for plastic consumptionnsuch as, canvas totes and other reusable containers. This 2019, Singha Estatenhas just unveiled its mission for #SeaYouTomorrow: The Future of The Ocean isnin Your Hands, which proves that business can collaborate with communities tonpreserve the environment and reach Singha Estate sustainability goal.”

Moreover, the company collaborated withnNational Geographic Thailand to host the photography contest for World OceansnDay 2019 in the hope to preserve the abundance of marine resources and theirnsustainable development.  For moreninformation, please visit
www.seayoutomorrow.org.

 

Dr. Songtam Suksawang,nDirector,nDepartment of National Parks, Wildlife and Plant Conservation stated “We wantnto cultivate environmental consciousness among local communities and encourageneveryone to be responsible for the management of their own resources to restorenthe balance of our ecosystem as well as to preserve its biodiversity. Morenimportantly, the department cannot accomplish its mission alone rather, itnneeds collaboration from every sector. Singha Estate’s projects in HatnNoppharat Thara - Mu Ko Phi Phi National Park proves that the private sectornplays an important role in supporting governmental offices by using  practical approaches such as, providingnmooring buoys to moor visitors vessels ninstead of anchoring them, which would damage the coral reefs; providingnpatrol boats for park officers to improve operation efficiency; contributing tonthe research on zooxanthellae and the restoration of bleached corals and notnleast, raising environmental awareness and providing useful information forntourists. Such initiatives can help foster more cooperation between public andnprivate sector to preserve natural resources. We believe that all sectors willnbecome more conscious of serious environmental threats and will work togethernin synergy to reach more results.”

 

Asst. Prof.nDr. Thon Thamrongnawasawat, Deputy Dean of the Faculty of Fisheries atnKasetsart University, said “The Phi Phi Model is recognized as the nationalncoral reef restoration plan under the umbrella of the national naturalnresources and environmental reform master plan whose impact has already beennrecognized. Recently, aged corals have started to bleach off, a very seriousnenvironmental concern which needs immediate address. Coral reefs contain thenmost diverse ecosystems, they are home and shelter to diverse aquatic speciesnand they provide food to humankind. This means, the coral concern is going tonhave more impact than most people think.

In the past 3-4nyears, I have involved in several Singha Estate projects, and I have witnessednan improvement in the marine ecosystem together with the benefits brought tonlocal communities. We need more pioneers to work with government officesntowards reaching environment sustainably.”

 

This year WorldnOceans Day on June 8, Singha Estate unveiled the campaign “SeaYouTomorrow: ThenFuture is in your hands” in line with our agenda which foresees sustainabilitynas integral part of our business. Our activities include a collaboration with National Geographic Thailand to host anphotography contest under the theme “The Future of The Ocean is in Your Hands”,    “S talks- Future of our oceans in 10 years”na series of discussions attended by various marine experts and environmentalnactivists such as, Asst. Prof. Dr. Thon Thamrongnawasawat, Blue Carbon Society,nDepartment of Marine and Coastal Resources and Mr. Alex Rendell, Co-Founder ofnEEC Thailand. Singha Estate continues to develop its brand guided by thenconcept “Sustainable Development Practitioner: Good Corporate Citizen”. Throughnour work we hope to reinforce our position as Global SD Brand focused on bringing SD values to allnstakeholders and finally fulfill our mission to become a “Global HoldingnCompany”.

n

###

Share :